
The Gutsy Podcast | Mindset, Personal Development & Entrepreneurship for Women
The Gutsy Podcast is for women, entrepreneurs, and go-getters who are ready to stop holding back and start making gutsy moves in their lives and businesses. Gutsy is the belief and action that happens in the split second when you’re faced with a decision—but this time you choose to go for it instead of going back.
Hosted by Keynote Speaker and Coach, LauraAura, this show is your weekly guide to owning what you actually want, shifting the mind junk that’s been holding you back, and taking bold steps toward your goals.
Each week, you’ll get powerful insights, actionable strategies, and inspiring stories designed to help you break free from overthinking and overcomplicating. Whether you’re tuning in for a full episode or a quick Powerback® session, you’ll walk away with the confidence and clarity to stop fighting yourself and start going for it.
Desire drives you, but gutsy? That’s what gets it done.
The Gutsy Podcast | Mindset, Personal Development & Entrepreneurship for Women
130: Managing Your Numbers as A Creative Entrepreneur with Jessica Blasingame
If you’re a creative entrepreneur who wants to better understand and manage your finances, this episode is for you.
The creative brain often struggles with systemized tasks like accounting. As a creative, I’ve learned that numbers don’t have to be dry and boring – you can infuse your creativity into your financial strategy.
Today we’re talking to Jessica Blasingame, a CPA who specializes in financial services for creative entrepreneurs, about managing your numbers using a holistic approach.
In this episode, you’ll learn:
- How to take a holistic approach to finances
- How to handle your finances as a creative
- The 4 recurring challenges creatives face with their finances
- The best tools to keep up with your numbers
- Where to start if you want to manage your numbers better
- How much to pay yourself
- How to create your pricing structure and your business forecast
Jessica founded Beam Financial Group after working a corporate accounting gig that eventually took a toll on her health. She initially left accounting altogether and worked as a certified health coach and yoga teacher. She came full circle when her clients started asking her about their business finances. She decided to pivot her business back to accounting and bookkeeping. This time, exclusively helping creative service providers with a holistic approach.
Resources from this episode
QuickBooks helped me to take my financial Powerback®. Go to lauraaura.com/resources and click on the QuickBooks link to receive 50% off the monthly price for QuickBooks online for the first six months.
The Gutsy Tribe gets 15% OFF Jessica’s Quickbooks Online Basics Course. Just use the code COURSES15 at checkout.
Noteworthy quotes from this episode
“I think it's important for business owners to take baby steps to start getting some systems in place – or a financial process in place – that works for them. So that they're starting to understand the numbers behind their business.”
“There is freedom in the structure.”
“When you have the systems and processes in place or the tools in place, you feel empowered, and you know what you're looking at. That opens up limitless creativity.”
“You need to see your profit [...] you have to know how much your business is making before you know how much you can distribute to yourself.”
Connect with Jessica Blasingame
Facebook: @beamfinancialgroup
Instagram: @beamfinancialgroup
Linkedin: Jessica (Mishra) Blasingame, CPA
Website: beamfinancialgroup.com
Connect with LauraAura
Instagram: @thatlauraaura
Facebook: @thatlauraaura
Twitter: @thatlauraaura
Website: LauraAura.com
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