The Gutsy Podcast | Mindset, Personal Development & Entrepreneurship for Women

212: Outward Productivity to Inward Fulfillment with Cathryn Lavery

LauraAura | Alignment Coach for Driven Women, Speaker, Author, and Entrepreneur of 16 Years

Sometimes you get to the top and realize you’ve built your own prison. The hard work, late nights, and big numbers can lead to fractured relationships and personal emptiness if it’s built off of outward productivity.

Today we’re talking with Cathryn Lavery about shifting from hustling your way to the top to integrating inward fulfillment into your decision-making - something that leads to feeling good about yourself, what you’ve created, and celebrating with the people you love the most.

In this episode, you’ll learn:

  • Lessons from Tony Robbins
  • From the fine recipe to  successful entrepreneur
  • The prison Cathryn built for herself while building her business
  • How business affects personal relationships and vice versa
  • Presence over balance in your life
  • Buying the business back
  • How Cathryn measures enoughness
  • Detaching working and being productive from success and happiness
  • Allowing yourself to have whitespace
  • What personal fulfillment looks like to Cathryn


Cathryn is a serial entrepreneur, 2019 Inc 500 member, and the founder of BestSelf, a product brand that develops tools to help people become the best version of themselves, whether that be hitting their goals or cultivating healthy relationships. Endorsed by Shark Tank star Daymond John, BestSelf won Shopify’s Build a Bigger Business competition, received one-on-one mentorship from Tony Robbins, and sold over $45 million in product over 6.5 years before being acquired in 2022. Cathryn just repurchased the company earlier this year and is looking forward to having a do-over and applying the lessons she's learned along the way.

Resources from this episode

Foundations for Getting Out of Your Head - a FREE 5-day private podcast experience. During this 5-day private podcast experience, I will cut through the noise and be your guide to breaking free from what is holding you back - your thoughts.

You get a discount using the coupon code GUTSY on bestself.co.

Connect with Cathryn Lavery
Instagram: @cathryn.lavery
Website: bestself.co

Connect with LauraAura
Facebook: @thatlauraaura
TikTok:  @thatlauraaura
Instagram: @thatlauraaura
Website: LauraAura.com


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